SCHOOL
BUSINESS PLAN FOR KING''S COLLEGE, LEKKI, LAGOS STATE, NIGERIA
- EXECUTIVE SUMMARY
King''s College, Lekki is a
private, co-educational institution committed to providing quality education to
students. The school''s mission is to provide a conducive learning environment
that fosters academic excellence, character development, and leadership skills.
The business plan outlines the school''s goals and objectives for the next five
years, strategies for achieving them, and financial projections.
- SCHOOL OVERVIEW
King''s College, Lekki was
established in 2010 and is located in the heart of Lekki, Lagos State. The
school currently has a student population of 500 and a staff strength of 50.
The school offers a broad-based curriculum that is aimed at preparing students
for higher education and life beyond school. The school has a reputation for
academic excellence, and its students have consistently excelled in national
and international examinations.
SWOT Analysis Strengths:
- Excellent academic performance
- Experienced and dedicated staff
- Well-equipped facilities
- Strategic location
Weaknesses:
- Limited extracurricular activities
- Limited marketing efforts
- Limited scholarships and financial aid opportunities
- Limited recognition beyond the local community
Opportunities:
- Growing demand for quality education in Lagos State
- Partnerships with local and international institutions
- Expansion of extracurricular activities
- Introduction of new programs
Threats:
- Competition from other private schools
- Economic instability
- Government policies and regulations
- Technological disruptions
- MARKET ANALYSIS
Demographics:Lekki is a
fast-growing suburb of Lagos State with a population of over 100,000 people.
The population is predominantly middle and upper class, with a high demand for
quality education.
Competitors:King''s
College, Lekki competes with other private schools in the area such as Lekki
British School, Grange School, and Green Springs School.
Market Share:King''s
College, Lekki currently has a market share of 10% in the Lekki area.
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